CustomerInsights.AI (CIAI) was launched in 2018 to answer the nagging question, “Why do we still conduct data management and analytics manually, in silos, and not with advanced technology? Our core mission – to build a unique offering on “Platform-led Analytics as a Service (PLAaaS)” by utilizing the most advanced technologies available for Analytics Automation, Artificial Intelligence, and Machine Learning. With that mission, CIAI launched its AI-powered analytics platform, ciPARTHENON, a cloud-based, multi-tenant, no-code platform for Life Sciences clients. ciPARTHENON offers a wide variety of solutions across different functional areas - Sales Operations, Marketing, Market Access, Insights & Analytics, and Information Management. Through our decades of experience supporting Marketers across Pharma & Biotechs, we have launched several Apps on our platform that are generating tremendous value for our existing clients: - Omnichannel Insights: An end to end Marketing Mix solution for HCP as well as DTC marketing tactics - Next Best Action: Based on past engagement & responsiveness, optimize who to reach, when to reach and what content to use. - Researchmate AI: AI based support agent to assist in extracting insights from prior Qual as well as Quant studies - Digital Marketing Performance Tracking: Suite of reporting solutions customized for HCP personal, non-personal and DTC tactics - Brand Competitive Intelligence: Gather CI in a few clicks from social and other public data sources. Armed with strong customer testimonials and references, we look forward to disrupting Marketing Analytics