Frances Pratt

Director, Digital Engagement Team Lead, Global Rare Diseases Chiesi

Day Two: From Strategy To Scale: Building Smarter, Data-Driven Marketing Models

3:35 PM Digital Dialogue Roundtables

Participate in a 50-minute discussion with an industry expert! Select your preferred topic and dive into meaningful discussions with your peers.

Table 1: Beyond The Pill: Leveraging Digital Health To Elevate Pharma Strategy And Patient Value
Facilitated By: Vanja Vlajnic, Associate Director, Team Lead, Statistics and Data Insights, Science Fellow, Author, Bayer

Table 2: Reimagining CRM: Data, AI, And Scalable Personalization
Facilitated By: Frances Pratt, Director, Digital Engagement Team Lead, Global Rare Diseases, Chiesi

Table 3: TOPIC TBD
Facilitated By: Gregg Arbittier, Head of Enterprise Marketing Modernization and Customer Experience, Jazz Pharmaceuticals

Table 4: TOPIC TBD

Topics may include:
  • Telehealth Integration: Strategies for Seamless Digital Healthcare Experiences
  • Regulatory Compliance in a Digital Age: Navigating Challenges in Pharma Marketing
  • Emerging Trends in Influencer Marketing: The Role of Healthcare Influencers in Pharma

Check out the incredible speaker line-up to see who will be joining Frances.

Download The Latest Agenda